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Fitbit redesigns app with users in mind

Fitbit redesigns app with users in mind

Fitbit has announced the launch of an all-new, personalised and customisable app coming later this year.

The new app is designed to give users a holistic view of their health and wellness with a focus on the metrics that matter most to ech individual.

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A simplified app featuring three new tabs

The updated Fitbit app brings key information front and centre with a new three-tab structure.

Users can easily check in on their daily goals and metrics, discover inspiration and guidance, and get personal details on your achievements and progress.

In the refreshed ‘Today’ tab, users will see their top stats at a glance, and can easily customise which metrics they view based on their personal goals — whether it’s to be more active, sleep better or manage stress. More consistent charts, graphics and icons that show health trends make it easier than ever to visualise progress over the past day, month or year.

Navigate the new ‘Coach’ tab to find motivating health and fitness content. Browse through a curated list of workouts and mindfulness sessions. Plus, a Fitbit Premium subscription unlocks even more content, like HIIT and dance cardio classes. Find the content you’re looking for with new filters, like filtering workouts based on how much time you have and what equipment you want to use to find the perfect session.

On the new ‘You’ tab, you can adjust personal details and goals, manage community connections and track achievements with redesigned badges. Navigate here to reflect on your progress, access assessments and reports, and connect with the people who matter to you most.

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Simpler user experience

The new app includes updates based on user feedback, making it simple to navigate, easy to use and more personalised.

And the updated design reflects the energetic feel of Fitbit, along with a modern look and feel based on Google Material Design standards.

The all-new design includes a refined colour palette, and refreshed photography and illustrations that showcase the people who use Fitbit products every day.

Plus, updated icons help you quickly find your favourite activity, and new consistent charts better highlight personal health and wellness trends.

It’s now easier to log information like steps, exercise and water intake via the app so users can track goals even without a Fitbit device. An updated experience also gives users a more accurate step count and the ability to quickly see relevant information, including a live route view on the map.

Backed by Google’s industry-leading privacy and security, the app delivers an easy-to-understand privacy experience that features unified controls to manage Fitbit data and permissions. And user Fitbit health and wellness data won’t be used for Google ads and will be kept separate from Google ads data.

Author: Pedro van Gaalen

When he’s not writing about sport or health and fitness, Pedro is probably out training for his next marathon or ultra-marathon. He’s worked as a fitness professional and as a marketing and comms expert. He now combines his passions in his role as managing editor at Fitness magazine.

When he's not writing about sport or health and fitness, Pedro is probably out training for his next marathon or ultra-marathon. He's worked as a fitness professional and as a marketing and comms expert. He now combines his passions in his role as managing editor at Fitness magazine.

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