Mapule’s feeling the boost! Are you?

Local fitness icon and #fitspiration Mapule Ndhlovu appears alongside other sporting heroes and social media influencers in the ‘Feel The Boost’ global campaign, which celebrates the impact of Boost technology on sport and culture.

To coincide with the campaign, adidas launched two new colourways for its Ultraboost 19, a shoe that offers the continued benefits of the revolutionised silhouette inspired by and redesigned for a new era of running and fitness. Mapule joins creators around the world to celebrate the performance and cultural impact of BOOST technology.

Consumers are invited to ‘Feel the Boost’ and fall in love all over again with the feeling that Boost on your feet can give you. Two new adidas Ultraboost 19 colourways are available at adidas retail stores and ecomm at R2999.

Follow the #feeltheBoost conversation on Instagram by following @adidasZA and @queenfitnass.

Author: Pedro van Gaalen

When he’s not writing about sport or health and fitness, Pedro is probably out training for his next marathon or ultra-marathon. He’s worked as a fitness professional and as a marketing and comms expert. He now combines his passions in his role as managing editor at Fitness magazine.

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