USN Face of Fitness – Winner Announcement

USN Face of Fitness

The new USN Face of Fitness:

Shelby Jessica Neves

The wait is over. The winner of the 2016 USN Face of Fitness has been crowned!

After three months, 211 entries, a top 32 online voting phase, a two-day photo shoot with the top six, and an extremely difficult final selection process, the winner of the 2016 USN Face of Fitness  cover model search has been announced!

USN Face of Fitness cover winner

Shelby Jessica Neves from Port Elizabeth is this year’s deserving winner, and will appear on the cover of the January/February 2017 cover of fitness magazine. She also walks away with the biggest prize yet from title sponsor Ultimate Sports Nutrition (USN), in addition to becoming a brand ambassador for the biggest name in supplementation.

As always, the winner was selected based on the strength of her performance at the shoot, the quality of her photos, her physique, personality and attitude. Shelby, who is a newcomer to the industry, now has an opportunity to launch a career in fitness.

The January issue will hit the shelves 19 December!

Biggest prize value ever!

In addition to her appearance on the cover of fitness magazine, Shelby will also receive a R20,000 cash prize, a USN product sponsorship valued at R20,000, and an all-expenses-paid USN experience to represent the brand at one of the many health, fitness and sporting events that USN is involved in, both locally and internationally, valued at R30,000. That’s a total prize value of R70,000 from the title sponsor.

Shelby also receives a locally and internationally accredited Personal Training Certification from Trifocus Fitness Academy – leaders in fitness education – valued at R25,000. Each of the five runners-up will receive an online course valued at R7,500. And Shelby also walks away with a Nutribullet blender.

Additional prizes to the value of R5,000 in the form of vouchers from the competition’s various clothing, beauty, entertainment and goods sponsors brings the total prize value for the 2017 competition to R100,000.

For exclusive behind-the-scenes video footage and photos, and interviews with the finalists and sponsors, check out our YouTube, Facebook, Twitter and Instagram feeds.

A big thank you to all our sponsors for contributing to our finalists’ hamper prizes. All finalists received additional goods and services valued at R16,000, including:


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