Under Armour Launches #UnlikeAny

Under Armour honors and celebrates women this Women’s Month with their new global campaign, #UnlikeAny.

The Unlike Any campaign pays tribute to Under Armour’s athletes by shining a spotlight on their remarkable talents and stories of WILL and elevating them to a level beyond comparison.

In celebration of National Women’s Day on 9 August 2017, Apollo Brands, the official distributor of Under Armour in South Africa is excited to announce the launch of their online competition which coincides with the global campaign, calling for South African women athletes Unlike Any to enter to win R25000 worth of Under Armour gear.

According to Lorrianne Cloete, Brand Manager for Under Armour in South Africa, “The Under Armour brand calls for women with grit, determination and a drive Unlike Any and what better time than Women’s Month in South Africa to call out and reward these magnificently powerful people. So we invite women athletes to enter by sharing their story and their achievements with us.”

The global campaign features a roster of prolific athletes, including American Ballet Theatre® principal ballerina Misty Copeland, long distance runner and Harlem Run Crew founder Alison Désir, world champion sprinter Natasha Hastings, and two of Under Armour’s newest athletes; professional stuntwoman Jessie Graff, and Chinese taekwondo champion and actress Zoe Zhang (Lanxin Zhang). Additionally, world champion alpine skier Lindsey Vonn’s Unlike Any film will premiere in Fall 2017. (Check out Lindsey’s #StrongWomen interview, here: Alpine Ski Champion Lindsey Vonn)

Competition entries are open between 1-27 August 2017. Candidates should visit www.unlikeany.co.za, upload their pictures and answer key questions. Finalists will be selected and will be notified directly, following which the public will be called to vote for their favorite athlete.

Follow @UnderArmourZA for updates and announcements and to join the conversation with #UnlikeAny.


Author: Mariska du Plessis

Mariska is the editor of Fitness Magazine, Bootcamp Instructor, Writer, Photographer and Wellness Blogger.

Follow her on Instagram: @justmariska_